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For legacy businesses to succeed in the new economy, they
will need to develop eBusiness strategies. The term eBusiness has emerged as a means
of describing the ways in which businesses have transformed their business models
to compete in the new economy. We at ESS believe that a successful eBusiness strategy
and implementation is critical for companies to ensure relevancy in the new economy.
Our eBusiness strategy consists of a portfolio approach in which we simultaneously
invest in three opportunity spaces:
We see the Internet as the first incarnation of a low-cost,
ubiquitous global network that supports rich, multimedia exchanges of digital information.
In this new economy, we see Internet technology not merely as an enabler, but as
a driver more accurately the driver of business model.
We have identified this paradigm shift early, which is
reflected in the way we approach the Internet. We have the right answers for questions
asked by Industrial Age Corporations or Internet Startups:
We have successfully addressed to the initiatives of the
Industrial Age businesses in transporting their existing business models into the
digital domain and building solutions around new business models for Internet Startups
under the banner of eCommerce.
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